Digital Strategy + Creativity = Results
Helping Companies Streamline Their Digital Marketing
I have been working in sales and marketing for the last ten years. I started in the health and fitness industry and moved my way through corporate, and eventually nonprofit. I created my first Facebook business page in 2007 and never looked back. I quickly saw the potential that social media had for reaching like-minded individuals in a timely manner. Social media offered a place for conversation and community. I quickly jumped in with both feet and learned everything I could about social media metrics, platforms, etiquette, and policies. I started my own digital marketing agency in 2012 and have been working with businesses on developing their brand and telling their story. I have yet to encounter a business that cannot benefit from the power and reach of social media marketing.
Today, I have worked with over 30 businesses and have managed hundreds of social media platforms. From realtors, to fitness professionals, to start up companies, I help businesses identify their ideal client, streamline their online messaging, and achieve results that they can be proud of.
An Idaho Native, I have been living on the East Coast for the last 4 years. I have 3 children, a loving husband, and a sweet labradoodle. When I am not online creating content and writing, I enjoy spending time with my children, finding new and exotic restaurants with my husband, and traveling as a family. We miss the mountains of the west but love the diversity and endless activities here on the east coast.
Digital Marketing Strategy
Having a plan before launching any campaign or program is essential to get the expected return on investment and time. A strategy takes a deep dive into the actions and spending habits of your ideal client. I will put together a competitor analysis and investigate what your competition is doing as far as online marketing, messaging, and engagement. I will then come up with a solid 6-month plan to get in front of your ideal client and address their pain points. I will produce several creative ideas to help your company stand out against the competition, deliver value to your clients, and generate a solid community while reaching your online goals and objectives.
Once I have a solid strategy in place, I will come onsite and implement the strategy while teaching your in-house staff how to think socially, act responsively and to be proactive when it comes to online marketing for your company. I will teach your team member(s) how to effectively, and passionately, take over the social media and to drive clients to your website. My consulting services can be done on-site or online. I offer several consulting packages that range from 3 months to 12 months and can be tailored to your company’s current knowledge and skill set when it comes to online marketing.
Please contact me to inquire about packages.
I am available to speak at your conference, lunch and learn, or just meet with a few folks in the boardroom. I can speak on topics such as: Facebook for Business, Twitter for Business, Leveraging, LinkedIn, and more.
Please contact me to receive a list of speaking topics and inquire about further speaking opportunities and prices.
Want to know more? Interested to see what Heather can do for your business? Fantastic! You can get in touch through the form below, or via any of the social media channels below. Can’t wait to connect!